Mike Marvel's Dynaflex Crash Course
Aside from Charles Atlas, another bodybuilder persona that had a series of comic book advertisements was Mike Marvel. Now, whether or not Mike was related to any of the 8.5 Captain Marvels is up in the air, but he managed to have ever-changing ads in comics from the 1950s-70s. Mike was selling his book on what was only specialized stretches for just 10 minutes every day using his patented Dynaflex method. He claims that you can do this no weights at all or even any exercise, although stretching is itself a form of exercise. His book on isometrics says that when you're finished his course you could rip whole phone books apart, which doesn't do much good nowadays, plus the book largely exaggerates some of the superhuman feats you can accomplish simply by Mike's stretching techniques. The comic ad has details and testimonials that are shrunk down so small to the point you need a microscope to actually read it, but it makes a point to show that you can gets these life-changing lessons for only $1.98. The real gut punch is the addition of the free book titled Secrets Of Attracting Girls which probably didn't tell any young hopeful lad anything that they couldn't have learned in a dirty joke book or written on a wall next to a urinal. Even with the prospect of becoming a literal ladies magnet, a freebie book on picking up chicks isn't enough incentive for any boys or men to waste their dimes on yet another get-fit-quick scheme that is just an overhyped hoodwink.

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